Hurom Juicer

Ode to Life

By Earl D.C. Bracamonte



The fast-food craze and the mushrooming of instant food products in the market, while addressing hunger pangs on a budget, may have far-reaching health consequences. Sodas, processed foods from convenience stores, and all those made available in the market place that are laden with food colors and are high in sugar or sodium (salt) content are not good for the body, especially if ingested in ample quantities and frequently. Too much chemicals introduced to our body systems can upset its equilibrium. To keep its balance, we need the help of enzymes to rectify ‘internal combustion’ by taking them regularly as part of our daily diet.
Into this picture comes a time-tested product for creating juices filled with enzymes either from fruits or vegetables - the Hurom juicer. “This machine is unique as it addresses concerns from cradle to tomb. It can make juices for babies and parents and to people of all ages. While a lot of juicers are available in the market, consumers must choose the right machine. The slow grinding to extract nutrients from fruits and veggies guarantees that essential enzymes are not lost. Slow is good,” apprised Tommy Kim, manager of overseas sales for Asia.
Juice therapy has given carcinoma patients a longer period of survival as against chemotherapy treatment alone. In the US and Singapore, complementary and integrative medicine advocates wellness through proper diet, nutrition, regular exercise and the intake of natural products. “Alternative medicine is rarely prescribed in the Philippines. Enzymes are the precursors to recovery. Once ingested, they start the repair and healing processes of our systems. We are so used to the Western approach of medicine. Oriental cultures have longer and better quality of life and juicing is a big part of their diets,” enlightened Dr. Edwin A. Bien, medical director of the Le Bien Wellness Specialists chain of clinics that advocate natural medicine.
“After graduating from UST in 1987, I wanted to become a cosmetic surgeon. However, all that changed when then DoH Secretary Juan Flavier told me that people need less synthetics but a more natural approach to medicine. In 1989, through my radio program “Kabalikat sa Kaunlaran,” my program started reaching 300,000 to half a million listeners with ailments. One per cent of those listeners came to visit my first clinic in Sucat. That’s how my advocacy began,” he added.
Dr. Bien hosted the defunct TV show “What’s Up Doc” on the UNTV channel on Sunday mornings for six years. He is still continuing the health initiative, albeit through the medium of radio, withhis weekly program “Itanong Mo Kay Doc” aired 10-11 am every Sunday over DWIZ ((882 KHZ), and through his column “Radio Clinic” every Thursday with the Business Mirror.
“During chemotherapy treatments, enzymes protect the normal cells from being killed. They’re insulated during the radiation process. Enzymes are the catalysts to many metabolic processes inside our bodies; from digestion, to absorption and unto extraction/excretion. I believe in preventive measures. People should eat functional food and stay away from fast foods. Chronic illnesses, degenerative ailments and lifestyle diseases happen because of wrong food choices,” explained the staunch follower of Austria’s celebrated wellness guru Dr. Max Jerson.
Dr. Bien is an accredited member of the American Academy of Family Medicine as well as the Royal Institute of Alternative Medicine Singapore. The Le Bien wellness clinics are located in Cubao (QC), Sucat (Paranaque), Zabarte (Caloocan), Sta. Cruz (Manila) and Calapan (Oriental Mindoro) with affiliate branches in the cities of Baguio, Naga and Davao.
“Juice therapy is done with regularity so it’s best that you have the device for it. Slow juicing doesn’t destroy the enzyme’s structure. Slow juices are better than fast food. Like a snack, you take them between meals or once every four hours. The ‘spark of life,’ or enzyme production, triggers the beginning of digestion as it enters the body through our mouths. Ptyalin is released from our salivary glands to help in the breakdown of carbohydrates. And the rest of the enzymes in the digestive system follow.
“After two months of uninterrupted therapy, patients will experience increased energy, reduced pain and other symptoms like weakness, sleeplessness, and will achieve their ideal body weight. Enzymes will aid in unblocking clogged arteries caused by incorrect food patterns. It’s also important that people know the order of eating food because if the order is reversed, the digested food will be fermented between layers of undigested particles. Fruits digest after 30 minutes, Rice and other forms of carbohydrates after two hours while meat is completely broken down after four hours. There must be the right mixture of ‘rainbow colors’ on your plate. Go for fruits and vegetables that are in season and are readily available like pineapple, red beets, radishes, all green leaves, and any other sweet fruit you prefer. Simply put them all inside your Hurom blender and drink your way to optimum health,” intoned Dr. Bien.
Hurom is a 45-year-year old company based in Busan, South Korea. Since 1967, it has only manufactured juicers for wellness and never diversified into any other product. Its dedication to the well-being of people around the world has remained steadfast and unwavering.
For more information, simply log-on to their Web site www.hurom.com.

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