Sun Up to Sun Down
Sun
Up to Sun Down
Watsons
summer campaign
By
Earl D.C. Bracamonte
Sunny
frolics, exotic destinations, and mind-blowing escapades are some of the
ingredients to an unforgettable summer. No travel is ever complete without
adventure and the Philippines, and the rest of Asia, unfailingly proves to be a
treasure among travelers around the world.
A
journey to the Far East provides a breathtaking backdrop and with its
never-ending summer season, the best thing to do is simply enjoy the limitless activities
each destination offers. You may opt to bask in the beaches of Phuket, Tanjung
Aru or Boracay; go diving in Maldives, Palau or Tubbataha; follow the adventure
trail of Nam Song, Ho Chi Minh, Hong Kong or Taipei; do nature trekking in El
Nido, Bali, or Puerto Princesa; or go surfing in La Union, Tokyo, or Baler. The
possibilities are endless.
Amidst
the beauty of it all, let the captivating scenery reflect in your skin’s
healthy glow. To this end, Watsons recently mounted its “Sun Up to Sun Down”
summer campaign at the Mall of Asia’s entertainment hall as it presented this season’s
essentials; giving each one unlimited sun protection as they discover
extraordinary territories and revisit nostalgic paths.
Dive
among peculiar species like the whale sharks in Donsol or Oslob. Catch the
sunrise atop a majestic mountain peak like Mt. Apo or Batad in the Mountain
Province. Traverse offbeat tracks on a bike a la Julia Roberts in Eat, Pray, Love.
The
‘Sun Up to Sun Down’ campaign suggests revelers where to go, what to do, and
what to bring. With a destination choice as big as the whole of Asia, the
directory spells fun and adventure in every itinerary. “During summer, it’s
always best to be protected from the sun to make the most of the
fiesta/festival season. We at Watsons carry the widest range of products that
will offer you utmost sun protection,” intimated marketing manager Sharon
Presbitero, during an intimate media huddle.
Beauty
Arsenal
See
that massive collection of sunglasses on your vanity kits? They’re more than
just a cool summer accessory; they’re also there to protect your eyes from
blinding sun glare. Take advantage of the high heat and don your cute pairs to
match your outfits (or the lack of it), whether you’re beachcombing or
city-tripping about town. More than design & mold, make sure that the
sunglasses you purchase do protect you from both UVA and UVB rays; are big
enough to completely cover your peepers, and are durable to lug around during
your many trips.
Sunscreens
are definitely in! Applying it may be tedious but this is one thing you should
never, ever miss out on. The rays of the sun are more damaging than you think.
They either target the surface of your skin, making it darker; or, they reach
its inner layers and cause sunspots as well as crow’s feet and wrinkles. Better
make the effort of putting on some SPF and save yourself from the eventual
unsightly results.
When
you’ve finally incorporated slathering sunscreen into your summer routine, make
sure you apply it with perfect timing. Scheduling’s an issue in the sun
protection department. You should put on SPF at least half an hour before going
under the sun, and never forget to re-apply every so often. If you hate doing
much touch ups, just remember the rule: the lower the SPF, the more often you
need to re-touch
In
applying, be sure to cover all the right places. Most girls just put sunscreen
on their faces and upper extremities, not realizing that important parts of the
body like the ears, feet, and upper back should also get their share of
protection. Be a friend to your entire body and make sure every nook and cranny
gets the much-needed TLC.
While
it’s definitely the season for baring it all, it would be smart to keep oneself
wary of sun damage as well. Flaunt your physique, but not without a shawl or a
kaftan which you can wear when the sun strikes too hot. If you want to cover up
all the way, don’t worry about not being beach-appropriate. You’ll thank
yourself you did that many years later.
The
hotter the weather, the more you should keep hydrated. Being parched isn’t only
uncomfortable, it also strips your skin out of its moisture levels; leaving it
dry and more prone to damage. Always keep a water bottle ready at all times for
that extra jolt of freshness.
Studies
show that excessive sweating may cause acne breakouts, so it’s best to keep
perspiration from ruining your skin and your look! Alas, the relentless weather
will cause you to perspire so it is best to always keep wipes or a cotton hanky
ready for use.
The
hair can also suffer from the sun’s strength, leaving tresses dry and dull. The
trick to a shiny head of mane is conditioning. Applying it every day retains
the hair’s moisture and life. Take it a notch higher by applying a deep
treatment conditioning mask.
Well,
I guess we’ve covered all the basics. And now that you’re all set, let the fun
begin!
For
more AlwaysMoreFun tips, simply visit Watsons social network page, www.facebook.com.WatsonsPH. Watsons
is Asia’s leading health and beauty retailer, currently operating over 4,000
stores and more than a thousand pharmacies in 12 Asian and European markets
including mainland China, Hong King, Taiwan, Macau, Singapore, Thailand,
Malaysia, Korea, Indonesia, Turkey, Ukraine (now part of Russia), and the
Philippines. Sun
Up to Sun Down
Watsons
summer campaign
By
Earl D.C. Bracamonte
Sunny
frolics, exotic destinations, and mind-blowing escapades are some of the
ingredients to an unforgettable summer. No travel is ever complete without
adventure and the Philippines, and the rest of Asia, unfailingly proves to be a
treasure among travelers around the world.
A
journey to the Far East provides a breathtaking backdrop and with its
never-ending summer season, the best thing to do is simply enjoy the limitless activities
each destination offers. You may opt to bask in the beaches of Phuket, Tanjung
Aru or Boracay; go diving in Maldives, Palau or Tubbataha; follow the adventure
trail of Nam Song, Ho Chi Minh, Hong Kong or Taipei; do nature trekking in El
Nido, Bali, or Puerto Princesa; or go surfing in La Union, Tokyo, or Baler. The
possibilities are endless.
Amidst
the beauty of it all, let the captivating scenery reflect in your skin’s
healthy glow. To this end, Watsons recently mounted its “Sun Up to Sun Down”
summer campaign at the Mall of Asia’s entertainment hall as it presented this season’s
essentials; giving each one unlimited sun protection as they discover
extraordinary territories and revisit nostalgic paths.
Dive
among peculiar species like the whale sharks in Donsol or Oslob. Catch the
sunrise atop a majestic mountain peak like Mt. Apo or Batad in the Mountain
Province. Traverse offbeat tracks on a bike a la Julia Roberts in Eat, Pray, Love.
The
‘Sun Up to Sun Down’ campaign suggests revelers where to go, what to do, and
what to bring. With a destination choice as big as the whole of Asia, the
directory spells fun and adventure in every itinerary. “During summer, it’s
always best to be protected from the sun to make the most of the
fiesta/festival season. We at Watsons carry the widest range of products that
will offer you utmost sun protection,” intimated marketing manager Sharon
Presbitero, during an intimate media huddle.
Beauty
Arsenal
See
that massive collection of sunglasses on your vanity kits? They’re more than
just a cool summer accessory; they’re also there to protect your eyes from
blinding sun glare. Take advantage of the high heat and don your cute pairs to
match your outfits (or the lack of it), whether you’re beachcombing or
city-tripping about town. More than design & mold, make sure that the
sunglasses you purchase do protect you from both UVA and UVB rays; are big
enough to completely cover your peepers, and are durable to lug around during
your many trips.
Sunscreens
are definitely in! Applying it may be tedious but this is one thing you should
never, ever miss out on. The rays of the sun are more damaging than you think.
They either target the surface of your skin, making it darker; or, they reach
its inner layers and cause sunspots as well as crow’s feet and wrinkles. Better
make the effort of putting on some SPF and save yourself from the eventual
unsightly results.
When
you’ve finally incorporated slathering sunscreen into your summer routine, make
sure you apply it with perfect timing. Scheduling’s an issue in the sun
protection department. You should put on SPF at least half an hour before going
under the sun, and never forget to re-apply every so often. If you hate doing
much touch ups, just remember the rule: the lower the SPF, the more often you
need to re-touch
In
applying, be sure to cover all the right places. Most girls just put sunscreen
on their faces and upper extremities, not realizing that important parts of the
body like the ears, feet, and upper back should also get their share of
protection. Be a friend to your entire body and make sure every nook and cranny
gets the much-needed TLC.
While
it’s definitely the season for baring it all, it would be smart to keep oneself
wary of sun damage as well. Flaunt your physique, but not without a shawl or a
caftan which you can wear when the sun strikes too hot. If you want to cover up all the way, don’t worry about not being beach-appropriate. You’ll thank yourself you did that many years later.
The
hotter the weather, the more you should keep hydrated. Being parched isn’t only
uncomfortable, it also strips your skin out of its moisture levels; leaving it
dry and more prone to damage. Always keep a water bottle ready at all times for
that extra jolt of freshness.
Studies
show that excessive sweating may cause acne breakouts, so it’s best to keep
perspiration from ruining your skin and your look! Alas, the relentless weather
will cause you to perspire so it is best to always keep wipes or a cotton hanky
ready for use.
The
hair can also suffer from the sun’s strength, leaving tresses dry and dull. The
trick to a shiny head of mane is conditioning. Applying it every day retains
the hair’s moisture and life. Take it a notch higher by applying a deep
treatment conditioning mask.
Well,
I guess we’ve covered all the basics. And now that you’re all set, let the fun
begin!
For
more AlwaysMoreFun tips, simply visit Watsons social network page, www.facebook.com.WatsonsPH. Watsons
is Asia’s leading health and beauty retailer, currently operating over 4,000
stores and more than a thousand pharmacies in 12 Asian and European markets
including mainland China, Hong Kong, Taiwan, Macau, Singapore, Thailand,
Malaysia, Korea, Indonesia, Turkey, Ukraine (now part of Russia), and the
Philippines.
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