Jollibee Chickenjoy

Sarah’s all-time favorite
By Earl D.C. Bracamonte

A family picture in a Dubai mall; the façade of #9 Rue Notre-Dame de Lorette (the hotel where she stayed in Paris); and a snapshot of gifts received from her Popster fans are some of Sarah’s favorite things. The slide presentation of people and places close to her heart played out like a song from “The Sound of Music” – My Favorite Things!
The pop princess is more than willing to show and tell everyone about the joys in life that she just can’t get enough of. The young superstar recently revealed her list of favorite things and why she always finds time to enjoy the things she loves as frequently as she can.
During an intimate press luncheon at the Jollibee Greenmeadows branch, Sarah opened up about her simple joys in life and the great news that her, and everyone’s favorite, Jollibee Chickenjoy, has now become ‘Always Affordelicious!” From P73, the 1-pc solo meal is now priced at P69 while the value-meal with regular drink has also been made affordable from P89 to P79.
“We are implementing a markdown as a way of giving back to our loyal customers for their continued patronage of the all-time favorite Chickenjoy meal. And we’re delighted to have Sarah Geronimo break the good news to all our guests today. With the more affordable prices, diners get to enjoy more of the crispy-licious and juicy-licious goodness of Chickenjoy morsels with family and friends. Sarah has made more than 10 commercials since she started being part of the Jollibee family,” shared VP for marketing Albert Cuadrante.
Bonding with her Popster fans ranked high among the fun activities that Sarah always looks forward to. And with the markdown on her favorite Chickenjoy meal, there will always be more bonding moments filling up her days off work.
“This is our way our thank you gesture for the loyal patronage our diners have afforded us through the years. The same markdown is also available with the Chicken Barbeque meals. The ‘Always Affordelicious’ campaign started to kick off early this year. We hope to continue providing sulit meals for our valued customers,” intoned brand manager Kay Seguismundo.
At the event, Sarah shared photos of fun and memorable moments with the people closest to her – family and loyal fans – who’ve been with her throughout her career. She also showed some keepsakes, including some stuff given to her by adoring fans. The talented star admits that whenever she has a favorite, like Jollibee’s Chickenjoy, she loves sharing it with the people she cares about.
“My family and my fans remind me that the best things in life are the moments you spend with the people you love the most. Aside from the opportunity to be in this industry, I feel most blessed to still get to spend happy times again and again with my loved ones and enjoy the things I’ve always wanted especially when I can afford to have them more often,” shared Sarah, after singing Karen Carpenter’s “Won’t Last A Day Without You.” soundtrack from a movie of the same title she starred in with another Jollibee endorser, Gerald Anderson.
Sarah counts Leonardo di Caprio and Robert Downey Jr. as her favorite Hollywood actors as well as Academy-award winners Angelina Jolie (Girl, Interrupted) and Meryl Streep (Kramer vs. Kramer/Sophie’s Choice) as her favorite distaff performers. When not busy, she helps run the family-owned restaurant, Imo’s Pancit Malabon, that’s located at their home along Mindanao Avenue. Imo is her father’s nickname and he hails from Malabon.
Sarah commences her weekend night show with the ABS-CBN network, Sarah G. Live, on Feb. 19th. The show’s concept will be akin to that of The Sharon Cuneta Show, V.I.P., and Superstar. It will explore the other facets of her personality other than being a singer and actress. “Singing and performing on the stage are embedded in my system. It’s a passion I won’t tire of doing. So my I-Pod is one thing I can’t live without. It is in this device where I learn new songs. Recently, I downloaded a lot of I-Tunes from cards given to me by Ate Shawie. Right now my goal is to save and be prepared for the future. In time, I see myself growing as a person and eventually growing into a responsible wife and mother to my family,” enthused Sarah at the close of a roundtable colloquy.
Everyone can now create more langhap-sarap bonding moments with Jollibee Chickenjoy with its new ‘Always Affordelicious’ price. Jollibee Chickenjoy is available for dine-in, take-out, and/or drive-thru. For deliveries, simply call 8-7000 Express delivery or visit


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